Social networks including Facebook, Instagram, Twitter and LinkedIn are a gold mine of user demographic, behaviour and interest data. Data that can be highly valuable to brands in an accelerating world of online brand competitiveness. The two-way communication between businesses and consumers on social media platforms encourages authentic feedback and unique insights. Understanding what makes your audience engage with your brand turns each interaction, such as a post, comment, follow or like into an endorsement for your brand. Klyp social content specialists transform this valuable data into a tailored social media strategy with messages and creative designed to resonate with your audiences. By successfully directing advertising at targeted social media users who show interest and engagement in the brand’s products or services, we generate greater brand awareness, sales, community engagement or content distribution that leads users to your website and down the sales funnel.