Australian Digital Marketing Monthly Statistics - December 2019
Your monthly review of all things digital marketing from our team of in-the-know Klypsters!
Social Media
Platform Growth
Facebook – 15,000,000 Monthly Active Australian Users
YouTube – 15,000,000 Unique Australian Visitors per month
Instagram – 9,000,000 Monthly Active Australian Users
WhatsApp – 7,000,000 Active Australian Users
Snapchat – 6,400,000 Monthly Active Australian Users
WordPress – 5,800,000
LinkedIn – 5,500,000 Monthly Active Australian Users
Twitter – 5,300,000 Monthly Active Australian Users
Tumblr – 3,700,000
Tinder – 3,000,000 Australian users
Fastest Growing Facebook Pages
Shammi, Celeste Barber, Kayla Itsines, Catriona Gray, NSW Rural Fire Service
Top 5 Facebook Pages (by fans)
AC/DC (28,958,852), Kayla Itsines (27,924,049), Hugh Jackman (23,703,913), Jalals (21,116,123), Fortafy (14,552,920)
Fastest Growing Twitter Profiles
Chris Hemsworth, Imam of Peace, NSW RFS, Hugh Jackman, Scott Morrison
Top 5 Twitter Profile (by followers)
Hugh Jackman (14,102,474), 5SOS (12,621,227), Luke - 5SOS (10,477,632), Michael - 5SOS (10,395,507), Troye Sivan (9,302,697)
Top 5 Instagram Profiles (by fans)
Instagram (328,728,023), Cristiano Ronaldo (198,729,693), Ariana Grande (172,098,948), Dwayne 'The Rock' Johnson (169,066,284), Selena Gomez (166,542,123)
Search
Search Engine Market Share
GOOGLE - 94.7%
BING - 3.34%
YAHOO! - 0.78%
DUCKDUCKGO - 0.71%
ECOSIA - 0.16%
Browser Market Share - Desktop
CHROME - 65.22%
SAFARI - 14.01%
FIREFOX - 7.54%
EDGE - 7.31%
IE - 3.94%
Browser Market Share - Mobile
SAFARI - 49.2%
CHROME - 40.45%
SAMSUNG INTERNET - 7.73%
FIREFOX - 0.63%
OPERA - 0.62%
Sources:
https://www.socialmedianews.com.au/social-media-statistics-australia-december-2019/
https://www.socialbakers.com/statistics/facebook/pages/total/australia/
https://www.socialbakers.com/statistics/twitter/profiles/australia/
https://www.trackalytics.com/the-most-followed-instagram-profiles/page/1/
https://gs.statcounter.com/search-engine-market-share/all/australia
https://gs.statcounter.com/browser-market-share/desktop/australia
https://gs.statcounter.com/search-engine-market-share/all/australia
