Read our insights on Why the Facebook Pixel is so great for business!Why the Facebook Pixel is so great for business!

By Prudence | Thursday, 18 Oct 2018 | in Marketing

The Facebook Pixel, also known as the Facebook Retargeting Pixel, is a snippet of code that we can insert into the back end of your website. Just like other tags, it can track and boost business ROI and decode key performance metrics generated by a particular platform. But it does so much more than that! Here’s why it’s so powerful.