By Jane | | in Marketing

Australian Digital Marketing Monthly Statistics - October 2019

 

Your monthly review of all things digital marketing from our team of in-the-know Klypsters!

 

 

Social Media


Platform Growth

Facebook – 15,000,000 Monthly Active Australian Users 

YouTube – 15,000,000 Unique Australian Visitors per month

Instagram – 9,000,000 Monthly Active Australian Users

WhatsApp – 7,000,000 Active Australian Users

Snapchat – 6,400,000 Monthly Active Australian Users

WordPress – 5,800,000

LinkedIn – 5,500,000 Monthly Active Australian Users 

Twitter – 5,300,000 Monthly Active Australian Users 

Tumblr – 3,700,000

Tinder – 3,000,000 Australian users

 

 

Search

 

Search Engine Market Share

GOOGLE - 94.89%

BING - 3.41%

YAHOO! - 0.67%

DUCKDUCKGO - 0.63%

ECOSIA - 0.16%

 

 

Browser Market Share - Desktop

CHROME - 66.46%

SAFARI - 12.09%

EDGE - 6.74%

FIREFOX - 6.63%

IE - 6.35%

 

 

Browser Market Share - Mobile

SAFARI - 47.62%

CHROME - 41.92%

SAMSUNG INTERNET - 7.6%

UC BROWSER - 0.65%

OPERA - 0.63%

 

 

 

Sources:


https://www.socialmedianews.com.au/social-media-statistics-australia-november-2019/


https://gs.statcounter.com/search-engine-market-share/all/australia


https://gs.statcounter.com/browser-market-share/desktop/australia


https://gs.statcounter.com/search-engine-market-share/all/australia