Australian Digital Marketing Monthly Statistics - February 2019

Your monthly review of all things digital marketing from our team of in-the-know Klypsters!

Social Media

Platform Growth

FACEBOOK - 15,000,000 Monthly Active Users

YOUTUBE - 15,000,000 Unique Monthly Visitors

INSTAGRAM - 9,000,000 Monthly Active Users

WHATSAPP - 7,000,000 Active Users

SNAPCHAT - 6,400,000 Monthly Active Users

WORDPRESS - 5,800,000 Accounts

TWITTER - 4,700,000 Monthly Active Users

LINKEDIN - 4,500,000 Monthly Active Users

TUMBLR - 3,700,000 Users

TINDER - 3,000,000 Users

Fastest Growing Facebook Pages

Jamie Zhu, Daily Mail Australia, Kayla Itsines, Jalals, Marty and Michael

Top 5 Facebook Pages (by fans)

AC/DC (29 393 145), Kayla Itsines (25 475 455), Hugh Jackman (23 977 406), Jalals (18 696 836), Fortafy (14 872 001)

Fastest Growing Twitter Profiles

Hugh Jackman, Chris Hemsworth, LachlanYT, Troye, Imam Mohamad

Top 5 Twitter Profile (by fans)

Hugh Jackman (13 282 646), 5SOS (12 591 685), Luke Hemmings (10 495 031), Michael 5SOS (10 471 925), Troye Sivan (8 853 210)

Top 5 Instagram Profiles (by fans)

Instagram (277,500,000), Cristiano Ronaldo (152,620,000), Selena Gomez (144,750,000), Ariana Grande (143,540,000), Dwayne 'The Rock' Johnson (129,720,000)

Search

Search Engine Market Share

GOOGLE - 94.91%

BING - 3.51%

DUCKDUCKGO - 0.54%

YAHOO - 0.5%

MSN - 0.34%

Browser Market Share - Desktop

CHROME - 68.79%

SAFARI - 9.07%

EDGE - 7.35%

FIREFOX - 7.14%

INTERNET EXPLORER - 6.11%

Browser Market Share - Mobile

SAFARI - 54.6%

CHROME - 33.21%

SAMSUNG INTERNET - 8.58%

UC BROWSER - 0.83%

OPERA - 0.8%

Sources:

https://www.socialmedianews.com.au/social-media-statistics-australia-february-2019/

https://www.socialbakers.com/statistics/facebook/pages/total/australia/

https://www.socialbakers.com/statistics/twitter/profiles/australia/

https://www.statista.com/statistics/421169/most-followers-instagram/

http://gs.statcounter.com/search-engine-market-share/all/australia#monthly-201902-201902-bar

http://gs.statcounter.com/browser-market-share/mobile/australia#monthly-201902-201902-bar

http://gs.statcounter.com/browser-market-share/desktop/australia#monthly-201902-201902-